Fri, 25 December 2015
From humble beginnings that started on a farm just off the Island of Montréal, Rock Thomas rose to the top to become a self-made millionaire, owning several successful businesses including six RE/MAX franchises, with over 250 salespeople. His RE/MAX franchises are consistently voted the top-producing offices in Quebec. In fact, he managed to increase sales an impressive 15-50% every year during his 17 years in Real Estate. |
Sat, 19 December 2015
A serial entrepreneur turned investor, Matt is driven by the idea that you don't |
Sun, 13 December 2015
Publicist and writer, Allison Kugel, founded her company, Allison Dawn PR, back in 2003 after great success as a media savvy entrepreneur. Allison Kugel’s decade-established company, Allison Dawn PR, has now joined forces with business development and social media executive Jared Kugel, to form Full Scale Media. |
Sat, 5 December 2015
Dane Maxwell was scammed for $12,000 when he bought a website for sale online at the age of 22. Embarassed and broke, he lived in his parents’ basement for a year trying to make it work. Finally inspiration struck, and with less than $200 to his name, he created his first six-figure business. Since then, he has created more than four different six-figure products with no idea what to build, no money and zero credibility. He accidentally discovered how to “Start From Nothing,” and now teaches this framework to aspiring entrepreneurs all over the world. His lucrative software companies run on autopilot while he gets to focus on what he loves. |
Fri, 27 November 2015
Jack Canfield is a Harvard graduate with a Master's Degree in psychological education, the founder and former CEO of Chicken Soup for the Soul® Enterprises, the Founder and Chairman of The Canfield Training Group, a multiple New York Times bestselling author, and author of The Success Principles: How to Get From Where You Are to Where You Want to Be. |
Fri, 20 November 2015
Christian Fioravanti is the founder and creator of Attractionology, co-founder and co-creator of "20 Minute Video Payday" and founder and publisher of "Project Catapult". He has been a small business owner since 2007. He owns and operates several web-based businesses and has authored several books and other pieces of literature related to business. [9:12] The secret sauce for giveaways [14:56] The sweet spot to make free offers really work [20:31] The Jason Hartman bumper sticker tag [27:58] The funnel process that's 3 years ahead of everyone else [31:08] If there's a barrier to what size companies can use funnels |
Sat, 14 November 2015
SW 221 - Lead Inside the Box: How Smart Leaders Guide Their Teams to Exceptional Results with Victor Prince
Victor Prince is author of "Lead Inside the Box: How Smart Leaders Guide Their Teams to Exceptional Results" and is the Managing Director of DiscoveredLOGIC. He has 20+ years of experience in corporate and government leadership positions using and teaching advanced problem-solving techniques. |
Fri, 6 November 2015
Jason Hartman talks with Kevin Ring, Director of Strategic Initiatives for Families Against Mandatory Minimums, former lobbyist and associate to Jack Abramoff. Key Takeaways: [2:48] Hear about the kind of money a lobbyist can make [11:23] The amount of money he spent as a lobbyist that got him sent to prison on bribery charges. [15:03] The United States incarceration rate and the government’s ability to find a crime you committed [22:21] How much money Kevin had to spend, while cooperating with the government, to defend himself in court [27:17] The dangers of privatized prisons [32:40] What people can do to change the system Website Mentioned: |
Sat, 31 October 2015
Jason Hartman talks with Mark Ford, an American author, entrepreneur, publisher, real estate investor, filmmaker, art collector, and consultant to the direct marketing and publishing industries. |
Fri, 23 October 2015
SW 218 - The Invisible Organization, How Ingenious CEOs are Creating Thriving, Virtual Companies with Mitch Russo
Jason Hartman talks with Mitch Russo, former CEO and President of Business Breakthroughs with Tony Robbins, co-found of Timeslips Corp and author of The Invisible Organization: How Ingenious CEOs are Creating Thriving, Virtual Companies. Key Takeaways: |
Fri, 16 October 2015
SW 217 - Jock Talk, Five Communication Principles Exemplified by Legends of the Sports World with Beth Levine
Communications coach Beth Noymer Levine is an expert in helping Fortune 500 executives, professional and world-class athletes, and other high-profile individuals effectively think about, prepare for, and deliver their messages to important audiences. Beth is author of author of Jock Talk, Five Communication Principles Exemplified by Legends of the Sports World. Key Takeaways: |
Sat, 3 October 2015
Jason Hartman talks with Aaron Hoos, a funnel design expert, about good copywriting and sales funnels |
Fri, 25 September 2015
Jason Hartman talks with Jenny Q. Ta, CEO of Sqeeqee, about monetizing social networking. Key Takeaways: Website Mentioned: |
Sat, 19 September 2015
Jason Hartman talks with Michael O'Neal, host of the popular podcast "The Solopreneur Hour" and creator of The Solo Lab about how to be a successful entrepreneur. Key Takeaways: [4:41] How he developed his business Websites Mentioned: |
Sat, 12 September 2015
Jim Beach is the founder of School for Startups and former Professor at Georgia State University. He was the co-founder and CEO of American Computer Experience of Atlanta, which became the world's largest technology training company for children. He talks with Jason about the entrepreneurial bet with his students, how creativity is overrated in entrepreneurship and how he recommends getting started. [5:15] "I walked into class one day with a prototype ottoman, and we cut it in half to see what it looked like on the inside." [10:17] Find out Jim's definition of entrepreneur that frees you [14:45] Learn what you actually have to have passion for to be a successful entrepreneur. [19:45] Hear how Jim's friend started a successful used car business with just $12,000
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Tue, 30 June 2015
Jim Palmer is the founder of the Dream Biz Academy and Dream Business Coaching and Mastermind Program. He is a coach, speaker, and business-building expert. Jim recently wrote the book DECIDE:The Ultimate Success Trigger and talks to Jason on some of the key things you can learn in the book. On the episode, Jim talks on the importance of delegating your work, cleaning out your headtrash, and pushing through criticism.
Key Takeaways: [2:20] Highly successful entrepreneurs make a decision and move forward with it. [5:11] If you wait too long and stay in 'squishyville', you will miss the opportunity. [7:55] How did Jim clear his headtrash? [12:15] Everybody has headtrash. [18:20] People will always criticize you. Brush it off and keep moving forward. [20:55] When is it a good time to get help? [22:45] Start small, hire a virtual assistant for ten hours a week.
Mentioned In This Episode:
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Tue, 23 June 2015
Steve Siebold is a public speaker and mental toughness coach. Steve is the author of How Rich People Think, a book that compares the thoughts, habits, and philosophies of the middle class and the upper class when it comes to wealth. Steve has spent nearly three decades interviewing millionaires around the world and shares some of his valuable insight to Jason on the show. He also talks on the subject of how you can be a better public speaker and to build mental toughness.
Key Takeaways: [1:20] How do rich people think? [4:.00] It's only been about three decades where we've had an abundance of stuff. Before then, resources were scarce. [5:40] Anybody can adopt a rich mindset. It's not rocket science. [6:30] How can people be better public speakers? [9:35] Nobody is perfect and experienced speakers make mistakes all the time. [13:05] You're really doing two types of speeches in one. [14:50] Self-effacing humor is a great way to connect with the audience. [17:30] Steve and Jason talk about good public speakers in politics. [21:20] Please visit SpeechWorkshop.com if you're interested in attending a Bill Gove workshop.
Mentioned In This Episode:
Direct download: SoW_211_Steve_Siebold_Speaking_Skills2C_Mental_Toughness_26_How_Rich_People_Think.mp3
Category:general -- posted at: 4:34pm EDT |
Sat, 20 June 2015
The Real Brian is the founder of Profitcast and Arrow Squad. Brian has a strong passion for podcasting and talks to Jason on the subject of growing your audience. He shares useful tips on how to build a loyal following, Twitter strategies you can use to grow your audience, and the different ways you can monetize your podcast.
Key Takeaways: [1:30] Why the name 'The Real Brian'? [4:00] Brian and Daniel J. Lewis did a special episode about the subject of monetization. You can find it at http://www.profitcastuniverse.com/31. [7:10] Rob Cesternino makes $6,100 in Patreon donations. [11:45] You can monetize your podcast by reselling products. [15:05] Podcasters have also done well with premium content as a way to generate income. [20:50] If you have a loyal following of only 1,000 people, you can still make quite a bit of money. [27:30] Brian talks about Twitter strategies to increase your following. [31:05] Develop a clear idea of what you want to do with your podcast before you market yourself. [34:50] Final thoughts? Podcast on your passion. That's huge.
Mentioned In This Episode: http://www.profitcastuniverse.com/ http://www.profitcastuniverse.com/31 http://www.keithandthegirl.com/
Direct download: SoW_210_The_Real_Brian_Podcasting_26_Profitcasting.mp3
Category:general -- posted at: 2:01pm EDT |
Wed, 17 June 2015
Kimanzi Constable has an amazing story to share with the audience. He is a writer for The Huffington Post, Entrepreneur Magazine, and much more. He is also the author of two books, Are you Living or Existing? And Tales of the Everyday Working Man and Woman. On the show, he shares his story with Jason on how he switched from being a bread delivery truck driver to an author, speaker, and consultant. He shares key tips on how to increase your following and live the life you've always wanted.
Key Takeaways: [1:55] Kimanzi shares his story and background. [5:25] In Kimanzi's book, he shares stories of the everyday working man and woman. [6:58] Kimanzi read Amanda Hocking's success story in a USA Today magazine and was instantly inspired to become an author himself. [11:40] Kimanzi found great success in guest blogging and appearing in podcast interviews to expand his audience. [14:10] How did Kimanzi get all these guest post/podcast interview opportunities? [17:05] Don't get discouraged. Kimanzi was able to push through hardship because he had goals. [19:40] It's possible to live your dream. [21:05] Final business tips? Try to target larger websites to guest post on. [24:45] Kimanzi now consults companies how to improve their online presence.
Mentioned In This Episode:
Direct download: SoW_209_Kimanzi_Constable_From_Bread_Delivery_to_Aurthor.mp3
Category:general -- posted at: 3:57pm EDT |
Fri, 12 June 2015
Omar Zenhom is the host of The $100 MBA podcast, which won the iTunes award for The Best of iTunes 2014. He and his business partner, Nicole Baldinu, create quick ten minute daily podcasts. Omar talks about his background in education, how to successfully generate buzz for your new podcast, and much more on today's show.
Key Takeaways: [2:15] The $100 MBA wasn't Omar's first podcast. [4:00] Omar's podcast balances quality between content and production really well. How does he do it? [6:45] Use your strengths to help people. [10:35] Omar was accepted into Wharton business school, but he left after a semester later. [13:20] Universities often have nothing to do with teaching or learning. [17:30] Both Omar and Jason hate listening to banter on podcasts. They want to hear the information quickly. [20:35] Omar talks about how he generated buzz for his podcast before it launched. [26:35] What's Omar's work flow? [29:50] Who listens to Omar's podcast? [34:50] Final tip? Define your own success.
Mentioned In This Episode:
Direct download: SoW_208_Omar_Zenhom_The_24100_MBA_26_Business_Republic.mp3.mp3
Category:general -- posted at: 2:26pm EDT |
Tue, 9 June 2015
James Karl Butler is a serial entrepreneur who has built four companies from the startup phase into a million dollar business. He is the author of seven books and talks about his most recent book, The System is the Secret. He tells Jason why it's important to have a good system in place and how strong systems are the key to business growth in any industry you are in.
Key Takeaways: [2:05] Good systems are the key to growing your business rapidly. [3:40] James talks about the various moving parts needed for a successful business. [4:50] How do you develop a good lead generating system? [15:05] You need some kind of lead magnet that will attract your potential customer to your website. [18:35] How do you find good talent for your company? What's the hiring process? [23:30] Ask your potential employee lots of questions about your business to see who they are as people and also see where you're business is lacking. [25:00] Crave out 90 minute blocks once a week to work on these very important systems.
Mentioned In This Episode: The E-Myth by Michael Gerber Influence by Robert Cialdini
Direct download: SoW_207_James_Karl_Butler_The_System_is_the_Secret.mp3
Category:general -- posted at: 8:55pm EDT |
Mon, 8 June 2015
Lori Cheek has faced the sharks on Shark Tank and tells Jason about her experience. She shares her story from the beginning of the application process to the end when the show was aired. She talks about what her business is about and where it is today after she survived the sharks.
Key Takeaways: [2:30] What is the Shark Tank application process? [5:30] Shark Tank requires you to produce a five minute video of yourself during the application process. [11:25] She couldn't talk about Shark Tank to her friends, family, and even the other contestants on the show. [13:55] Lori talks about what it was like facing the sharks. [18:00] What's Lori's business about? [19:40] Once the sharks heard Lori's numbers, they didn't want to go further. [23:00] Shark Tank doesn't take equity from your business anymore. [24:20] The day after the show aired, Lori received so many visitors on her website.
[26:05] Where is Lori's business today?
Direct download: SoW_206_Lori_Cheek_How_To_Get_On_Shark_Tank_Or_Any_Reality_TV_Show.mp3
Category:general -- posted at: 12:50pm EDT |
Wed, 3 June 2015
Kyle Gray talks on how our audience is constantly being bombarded by content, which is why we need to find creative new ways to grab their attention. He personally recommends using visuals elements like graphs, charts, and infographics to convey your message and get more exposure. He talks on how to create high-quality infographics for free to low-cost and much more on today's show.
Key Takeaways: [1:40] People are looking for a story and don't want to read huge blocks of text. [2:30] How do we do visual content? [9:15] Graphs are actually pretty easy to make. [11:45] If you can afford it, have someone create a custom image for your blog. [13:35] Kyle prefers finding skilled artists on Dibbble. [16:05] Why is Buzzfeed so popular? [20:30] How should we label images or the files from an SEO perspective?
Mentioned In This Episode: Skitch Jing Visme.co Visage.co http://www.maggieappleton.com/ Dribbble http://wpcurve.com/increase-engagement-through-visual-content/ WPCurve.com
@KyleTheGray |
Mon, 1 June 2015
Jon Benson is a marketing guru and has some great tips on how to capture your target audience. He is the creator of the 3X Video Sales Letter Formula and the 3X Sellerator. Jon talks to Jason about the importance of improving your copy writing, having an ideal avatar, why he loves video sales letters, and much more.
Key Takeaways: [2:30] When writing a sales letter or copy, don't be afraid to overuse the word 'you' and break the rules of grammar. [8:55] Write to your audience like you're writing to a family member. [13:40] People love to back people who have strong voices and opinions. [17:50] Niche down on your topic and you will make more money. [21:20] 3X Sellerator is as easy as you can get when generating a video sales letter. [24:00] What is modality marketing? [29:30] Use both a video sales letter and a traditional text-based sales letter to sell your product. [32:10] Jon has some special offers for Jason's audience.
Mentioned In This Episode:
HartmanMedia.com/VSL
Direct download: SoW_204_Jon_Benson_Video_Sales_Letter_26_Copy_Writer.mp3
Category:general -- posted at: 2:59pm EDT |
Sat, 30 May 2015
Kathleen Gage has been successfully self-employed for the past 20 years and has developed quite a track record. She helps entrepreneurs make money online and has a no-nonsense approach to business. Kathleen is also the author of Power Up for Profits. Jason and Kathleen talk about mastermind groups, how to start one, and why making that big investment is worth it.
Key Takeaways: [2:30] What has Kathleen learned from being a participant of mastermind groups? [4:35] When people have to pay to be part of a mastermind group, they bring their A game with them. [14:00] Starting your own mastermind? Start small. [15:30] Talk to your colleagues who have already started masterminds. [19:15] There is no cookie cutter answer to how you should price your mastermind. [20:15] How should you structure the meetings? [23”30] Kathleen doesn't like large mastermind groups. She prefers them more intimate.
Mentioned In This Episode:
Direct download: SoW_203_Kathleen_Gage_How_to_pick_or_start_a_mastermind20_group_for_profit20.mp3
Category:general -- posted at: 11:00am EDT |
Fri, 29 May 2015
Ben Krueger is the owner of Authority Engine and is an avid podcaster. His company specializes in helping people start podcasts and other podcast related trainings. He talks to Jason on some very helpful podcast marketing tips to better utilize your audience and how you can build stronger relationships with your listeners.
Key Takeaways: [2:30] Podcasting allows you to create content in a very easy way and it builds relationships. [5:20] Can podcasting work for the local provider? The dentist, chiropractor, etc? [9:45] Don't be afraid to turn some people off. [14:15] Develop a podcast the way you'd develop any friendship. [16:25] Ben shares direct response marketing tips to convert listeners into potential customers. [22:10] Jason loves Tucker Max's show notes. [29:00] Podcast between 17-22 minutes long works really well for listeners.
Mentioned In This Episode: Influence by Robert Cialdini Auphonic.com Audio-Technica ATR2100 Microphone. Skype Call Recorder Pamela
AuthorityEngine.com |
Wed, 27 May 2015
Brian Kane is the host of ProfitCast and an avid podcaster. He has a background in radio and shares tips to Jason's audience on how you can be a better podcaster, remove those filler words, get listener loyalty and engagement, and much more on today's show.
Key Takeaways: [1:35] How can podcasters gain listener loyalty? Brian has five ways. [10:10] Jason finally started asking his listeners personally for reviews. [12:30] Find the common enemy with our listeners. [17:20] Give honest reviews on iTunes instead of five star reviews. [22:35] iTunes is implementing consequences for shows that have 'too many' reviews. [26:45] Brian has tips on how to reduce your filler words. [28:40] What's a good podcast format? [33:50] Put yourself in the seat of the listener and ask yourself if this is a show you want to listen to.
Mentioned In This Episode: Made to Stick by Chip and Dan Heath
ProfitCastUniverse.com
Direct download: SoW_201_Brain_Kane_ProfitCast_Podcasting.mp3
Category:general -- posted at: 5:22pm EDT |
Mon, 25 May 2015
Introduction: Shane Snow is the co-founder of Contently and the author of the book Smartcuts: How Hackers, Innovators, and Icons Accelerate Success. Shane Snow's book talks on the patterns of people throughout history beating expectations and revolutionizing their industry. In today's episode, Shane talks on the different ways you can think about ideas, problem solve, and three important questions to ask yourself when you're trying to be innovative.
Key Takeaways: [2:40] What are some of the great hacks that innovators have done throughout history [6:15] It's risky to do things differently, but there can be a much higher reward from doing things differently in a smart way. [6:35] In the book, Shane talks about shortening, leverage, and soar. He explains what this means. [11:30] How do you become important to an influencer? [18:05] What are some of the questions you can ask yourself to think differently? [23:50] Advice for people who want to become an entrepreneur? Join a startup.
Mentioned In This Episode: Give and Take by Adam Grant. Contently.com
ShaneSnow.com |
Thu, 21 May 2015
Introduction: Steven Essa started out as a broke musician and now has done over $8 million in webinar sales. He shares some fantastic tips on how to make a great 60 minute webinar presentation, utilizing other people's marketing lists to generate sales, and much more on today's episode.
Key Takeaways: [1:35] Steven talks a little bit about his story. [5:40] Doing your webinars live brings a more natural message to the audience. [7:00] A product $1,000 or less, it's a 60 minute webinar. If it's more than $1,000, then it's 90 minutes. [14:10] You want to have between 3 to 5 steps and really break it down so the content is simple. [21:00] Steven explains how he closes the deal in a webinar. [26:25] How do you get people to your webinar? [31:05] If you're getting more than a 10% conversion rate, your prices are too low.
Mentioned In This Episode:
SteveEssa.com
Direct download: SoW_199_Steven20Essa-WEBINAR20MARKETING.mp3
Category:general -- posted at: 11:10am EDT |
Mon, 11 May 2015
Adam Hommey is a conversions expert and shares fundamental tips on how to use both Facebook and LinkedIn discussion groups. He talks on the difference between a closed and secret group, how to get the attention of your peers, and how to sell without selling.
Key Takeaways: [3:05] Why are discussion groups important? [6:10] The point of a discussion group is to build a tribe and a community. [10:00] Direct people to a landing page, have them opt-in, and then lead them to a secret discussion group. [14:40] Instead of working off a theoretical avatar, you have the person right there in front of you. [20:30] On Facebook, don't add members to a discussion, invite them instead. [27:50] Just by being helpful in a group, Adam has made a lot of affiliate income. [33:20] Add me and message me is Adam's five magic words.
Mentioned In This Episode: http://www.helpmywebsitesell.com/ http://www.businesscreatorsinstitute.com/ http://www.prweb.com/releases/2013/7/prweb10924908.htm Jason Parker's List Building Club Marketing Megaminds Internet Marketing Super Friends Business Dojo
Your Virtual Assistants |
Tue, 28 April 2015
CEO and co-founder of Workboard Deidre Paknad joins Jason Hartman on Speaking of Wealth show. Today's episode has Deidre explains and talk about her Workboard app which automatically helps line managers managed their team priorities, goals, reports and the metrics of the company into a simple to-do list as well as how to be a more efficient and better manager with their teams.
Key Takeaways: 1:20 – The Workboard came to be when Deidre wondered why there wasn't an app to help managers be better at leadership and managing. 2:10 – What Workboard does is take a look at how to make managers better at leading their teams. 4:32 – Workboard automatically puts together a manager workload, so managers will have more time. 5:45 – Workboard helps make a very simple to-do list of defining what the goals and metrics are for the company. 8:19 – Deidre explains what she think are the most important stages of the work load setup. 12:32 – Workboard is bit like a project management tool, but it can do more than that. 15:00 – Workboard can prompt the manager to acknowledge and celebrate a teams effect on work and teams can also acknowledging each other work. 16:45 – Workboard is a free app that can help teams go faster and achieve great things with less effort.
Mentioned in this episode: workboard.com @workboard inc |
Tue, 21 April 2015
Zach Swinehart founder of Online in a day joins Jason Hartman on the Speaking of Wealth. Zach talks about how Online in a day came about, the process of what it does for their clients, what kind of themes Zack uses for sites, and his advice on how to understand better and more about user experience on people's websites on today's episode.
Key Takeaways: 1:29 – Zach talks about how Online in a day happened. 3:54 – Zach explains what the typical work schedule for the day looks like. 7:37 – Zach explains the development process of the designs that he does and what a child theme is. 9:03 – Zach talks about which web themes he would use depending on what type of site it is. 11:09 – Zach explains more about what he exactly does for clients. 12:18 – Zach shares some of his best tips on user experience. 16:09 – Zach advice is to learn how people use your site and also testing it. 18:35 – Zack gives a tip about properly analyzing your user visits. 21:28 – The pricing of Zach's services depends on which package you want.
Mentioned in this episode: 99designs Entrepreneur On Fire onlineinaday.com zachswinehart.com |
Wed, 15 April 2015
Jason Hartman welcomes back marketing strategist, public speaker and author David Meerman Scott to the Speaking of Wealth Show. Today's episode has David talking about his new book Marketing the Moon, gives some detail examples of people who made great use of newsjacking, and his belief in the importance of telling stories with conflict for public speaking.
Key Takeaways: 1:25 – David talks about his reasons of why he wrote Marketing the Moon. 3:58 – David explains newsjacking by talking what Trent Silver did with his CashForPurses. 6:59 – David talks about how Joe Payne made a nine million blog post by newsjacking. 11:02 – David explains the importance about having relevant news to tie in your business. 15:14 – The most important tip about public speaking is telling stories to your audience. 18:09 – Conflict is essential for a captivating story telling without it people won't bother listening. 21:28 – David try to help people with their internal fear and conflict of social media by using stories.
Mentioned in this episode: Marketing the Moon by David Meerman Scott Trent Silver's CashForPurses Joe Payne davidmeermanscott.com The New Rules of Selling |
Thu, 9 April 2015
Jason Hartman invites Brian Gruber President of Lucky Orange to the Speaking of Wealth Show. On today's episode, Brian talks about the customer data you can get from heat mapping, polls on your website to find out how to make your customers purchase your products, and the beneficial ways of using Lucky Orange's product.
Key Takeaways: 2:14 – Heat mapping can show you which pages are the most visited and which ones are not. 3:13 – A poll is a quick question that can help you find out what your customer is thinking. 5:47 – Brian explains how the privacy of their product works. 7:56 – Brian explains more about different types of heat mapping. 11:45 – Lucky Orange has a feature called Behavior Tagging which segments the recordings of people by the actions they take on your website. 13:59 – Lucky Orange has another feature called Form Analytics that allows you to see people in real-time and see where they're stuck on your forms. 15:00 – Brian's advice is to get information from your customers by watching their movements on your website and asking them questions. 16:56 – Listeners of this podcast can get an extended free trial on Lucky Orange's product via email.
Mentioned in this episode: Behavior Tagging Form Analytics luckyorange.com |
Fri, 3 April 2015
Jason Hartman invites online marketing consultant Joseph Bushnell to today's Speaking of Wealth show. Joseph does a dive into the five key things he looks for in a successful marketing funnel and talks about how you can attracted more customer opt-in emails to your business. In the show, Joseph talks about some of the differences between popular marketing funnel builders as well as shares some important tips on how you can succeed in funnel marketing.
Key Takeaways: 2:00 – Joey gives a run down on the five key problem areas he looks at and helps with. 7:33 – LeadPages is more about getting opt-in pages than anything else, but with what ClickFunnels you have better template options. 10:55 – Joey would use ClickFunnels for making funnels and OptimizePress for creating whole websites. 11:39 – Lead magnets nowadays need to stand out since people have seen almost everything. 13:14 – Market research is very important for creating noticeable lead magnets as well as compelling copywriting. 15:03 – Joey has done a lot of research to find the best copywriters which you can find more about on his blog. 17:31 – There's really no fixed price in hiring copywriters. New copywriters are more likely to cost a lot less than the professionals. 18:36 – Getting case studies from previous clients will show potential customers they can trust you and buy from you. 21:25 – Joey explains more about his strategy of building market funnels in an easy step to step process.
Mentioned in this episode: ClickFunnels LeadPages OptimizePress Rainmaker Platform http://www.josephbushnell.com/greatest-copywriters-copywriting-resources/ www.josephbushnell.com |
Tue, 24 March 2015
Jason Hartman invite Michael Martin on the Speaking of Wealth show to talk about Audvisor and what it is about. Michael Martin and his partner Rajesh Setty have developed a cool new app that helps people learn tidbits of advise within 3 minutes. Michael Martin does a deep dive into his app and also shares some tips for aspiring entrepreneurs who want to start their businesses.
Key Takeaways: 2:20 – Our attention spans have dropped dramatically over the years and people don't have time to learn the skills they need in this rapidly moving economy. 6:50 – Michael explains why recommendation engines are tricky. 9:35 – Where did the Audvisor idea come from? 11:20 – Michael shares some advise to the listeners about how you can be more successful entrepreneurs. 12:50 – Michael talks about how he was able to get investors to support his app. 14:10 – What's Michael's thoughts on Silicon Valley? 17:50 – Please check out Audvisor and feel free to write reviews and share your thoughts on the app.
Mentioned In This Episode: www.audvisor.com @Audvisor |
Tue, 17 March 2015
Jason Hartman invites Jessica Rhodes on to the show to talk about how to book better guests and how to be a better guest as well. Jessica is the founder of Interview Connections and has booked some big names in the industry. She talks about how persistence and follow up are key to booking bigger names, how to properly pitch yourself to a podcaster, her latest project with Corey Coates titled The Podcast Producers, and much, much more on today's show.
Key Takeaways: 1:20 – Jessica has added a lot of value to Jason's show with the types of guest she's brought on. 5:30 – There are quite a few podcasters who want fresh people on their show who haven't done the podcasting circuit yet. 14:50 – At the end of the day, you want to be both a podcast host and also a guest. 22:20 – Be specific as possible on what you can bring to the table when you're pitching to a host. 27:10 – There are so many different types of entrepreneurs that you can cater to, so don't worry about excluding people. 28:40 – Jessica is doing a 10 episode series with Corey Coates from Podfly Productions about podcasting. It launches on April 6th. 29:30 – Final thoughts? Do not be afraid to start. There's never a perfect time, so just do it now.
Mentioned In This Episode: InterviewConnections.com @JessRhodesESS InterviewConnections.TV |
Mon, 16 March 2015
Josh Turner is invited on the Speaking of Wealth show to talk to Jason's listeners about the power of LinkedIn and how they can utilize it. He provides some very helpful tips on how you can been seen as a peer instead of a salesmen to your target prospects, why you should create your own LinkedIn group, and a lot more on today's episode.
Key Takeaways: 1:00 – Josh focuses on LinkedIn B2B lead generation as well as webinars. 5:00 – Josh talks about the benefits of a premium LinkedIn membership. 8:30 – You have to be willing to put in the time to generate good leads. 14:30 – People want to relate to the person, not the business. 20:20 – Try to focus on specific niches as much as possible for greater webinar success. 21:50 – Josh recommends webinar platforms people can use.
Mentioned In This Episode: http://www.gotomeeting.com/online/webinar http://webinarjam.com/ http://www.stealthseminar.com/fws-welcome-gate-1 http://linkedselling.com LinkedWebinar.com |
Tue, 3 March 2015
Jason Hartman invites Mark Asquith on to the Speaking of Wealth show to talk about an up and coming product Mark is developing specifically for podcasters. The website is called Podcast Website and it goes into closed beta testing in February. It will soon be opened to the public for feedback and people who have already registration for the early bird preview will get a sneak peak into the service. Mark does a deep dive about Podcast Websites and how it can solve the many problems podcasters seem to have.
Key Takeaways: 1:00 – Mark is partnering with John Lee Dumas to create Podcast Websites. 2:35 – Mark explains how he came up with Podcast Websites. 5:10 – You can manage your entire podcast right from your Wordpress interface. 8:30 – The plan is to make Podcast Websites completely flexible to your needs. 12:30 – Mark shares some cool features his team is currently working towards. 15:30 – Mark talks about his own podcast, Excellence Expected. 17:40 – Podcast Websites does plan to solve a lot of work flow issues podcasters face on a regular basis.
Mentioned In This Episode: http://dmsqd.com/ https://podcastwebsites.com/ MeetMe.so/MarkAsquith http://www.scheduleonce.com/ |
Tue, 24 February 2015
Patrick Hanlon joins the Speaking of Wealth audience and talks to Jason Hartman about his book, Primal Branding. Patrick sits down with Jason to talk about the seven primal rules of branding and how it can apply to small and big businesses alike. As a side note, Primal Branding was released in 2006 and there is now a newer version of the book with more recent tech examples entitled Social Code.
Key Takeaways: 1:30 – Jason gives a short introduction of Patrick. 5:10 – It can be hard to relate to these bigger companies, but remember, they had to start somewhere too. 8:45 – Patrick shares a neat story about Maxwell House coffee. 12:30 – Patrick talks about the non-believers or the 'opposites'. 17:10 – Do the creation stories work better when you're a larger business? 20:30 – America's brand is entrepreneurship. 25:10 – How do you apply Primal Branding to social media?
27:25 – Social Code is the name of the new book.
Mentioned In This Episode: Primal Branding by Patrick Hanlon Social Code by Patrick Hanlon Simon Sinek TED Talk
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Tue, 17 February 2015
On today's Speaking of Wealth show, Jason Hartman brings the CEO of Clarus Marketing on to the show, Tom Caporaso. Tom also works closely with FreeShipping.com and talks to Jason about the importance of loyalty programs, what his company offers, and more in this quick 13 minute episode.
Key Takeaways: 1:10 – Jason welcomes Tom on to the show. 1:20 – How can small businesses and entrepreneurs benefit from loyalty programs? 4:05 – What kind of loyalty programs are out there? 7:00 – Tom talks about FreeShipping.com 8:03 – If the price of the item you purchased drops within 90 days, FreeShipping.com will cover you for that. 9:45 – Costumers have a lot more options now, so giving them great value, product, and customer service is key. 11:50 – The US market loves the convenience of monthly subscription deliveries of daily goods.
Mentioned In This Episode: ClarusMarketing.com FreeShipping.com ReturnSaver.com |
Sat, 14 February 2015
Whether it’s your spouse, significant other, family, friends, or even business associates, each individual speaks his or her own love language. “The Five Love Languages” are: Words of Affirmation, Quality Time, Receiving Gifts, Acts of Service, and Physical Touch. Understanding which of these languages makes that special someone feel loved can be essential to the success of any relationship. Join Jason Hartman and renowned author, Dr. Gary Chapman as they discuss these timeless concepts and how our primary language affects our interactions in our relationships. Please visit: http://www.jasonhartman.com/podcast.
Dr. Gary Chapman seeks to fulfill his call to the ministry as a pastor, speaker, and author. He speaks extensively throughout the U.S. and internationally on marriage, family, and relationships. The government of Singapore invited him to present his marriage seminar there and the Chaplain’s Office of NATO issued a special invitation for Dr. Chapman to speak to the NATO forces in Germany. Other engagements have taken him to England, Africa, Saudi Arabia, Turkey, Mexico and Hong Kong. Sales exceeding 5 million copies earned him the Platinum Book Award from the Evangelical Publishers Association for The Five Love Languages, which has been translated into over thirty-six languages. Twenty-seven other books and five video series are also among his publications. |
Tue, 10 February 2015
Jason Hartman sits down with Jeff Berry for today's Speaking of Wealth show. Jason does a quick 16 minute interview with Jeff to talk about his company, Colloquy and why small businesses should adopt loyalty programs. Jeff talks about how loyalty programs help you understand the customer better and how they can also help you tailor your business to your best customer's needs on today's episode.
Key Takeaway: 1:10 – Jeff's company, Colloquy, is actually a word. Jeff talks about what the word means. 1:45 – Jeff is currently located in Toronto. 4:50 – Small businesses are often closer to their clients and these businesses might not see the value of adopting a loyalty program. 6:55 – Learning about what the customer wants is just as important for a large business as it is for a small business. 9:40 – If you take your loyalty program digital, you'll be able to learn more about the customer and their needs. 11:30 – Where's the future headed with loyalty programs? Jeff explains in this segment. 15:30 – It's free to subscribe to Colloquy.
Mentioned In This Episode: 500friends.com https://www.loyalty.com/ https://colloquy.com/ |
Tue, 27 January 2015
Jonathan Deutsch joins Jason Hartman to talk about his company, Tumult, and product called Hype. And, explains how it can benefit people in graphic design.
Key Takeaways 02:40 – HTML5 is use to render websites and also the language of the web. Tumult uses HTML5 into their tools. 03:56 – Hype is good for making interactive and animated websites and it's similar to PowerPoint and Keynote. 05:09 – Example for using Hype. 06:40 – La Presse has done some pretty interesting things with Hype. 09:10 – You can also use Hype for making out any type of card for people. 10:10 – Hype is desktop application for Mac and it using key frames to animate. 11:24 – You don't have to be very technical to use Hype. 11:58 – Go to Tumult to buy and HyperEdit is also a product that people can buy.
Mentioned in this episode Tumult La Presse |
Tue, 20 January 2015
Today’s Speaking of Wealth Show sees Jason Hartman talk to the Executive VP of PressReader, Alex Gruntsev. In a world where print media is rising and falling, and technology is constantly bettering itself, PressReader is the service that answers all of your wishes. Alex discusses what his company can offer to consumers world-wide, and also gives his opinion on the future of publishing and marketing industries.
Key Takeaways 01.26 – Alex Gruntsev talks about the idea behind PressReader, a unique reading experience. 02.53 – The days of managing individual newspaper and magazine subscriptions are coming to an end. 07.27 – English language publications make up just a fraction of PressReader’s available stock, so take the chance to brush up on a foreign language too! 08.03 – The publishing industry is in a massive state of change, and now you no longer have to settle on just one publication. Feel free to pick and choose as much as you want. 11.17 – With music and film industries going digital, maybe it’s time print followed suit? 15.08 – Innovations in one area open up so many other opportunities for innovation in related markets and industries. 19.45 – To find out more and sign up, head to www.PressReader.com |
Tue, 13 January 2015
Speaking of Wealth, today, focuses on the value and variation of incubator services. Jason Hartman speaks to Sramana Mitra, the Founder of One Million by One Million, who talks about what it means to be a part of a global virtual incubator and just what membership can offer you and your company to promote and stimulate growth in such an unstable world.
Key Takeaways 01.50 – Sramana Mitra explains what sets One Million by One Million apart from other incubator services. 06.00 – Don’t be one of the 600,000 entrepreneurial businesses that falls apart every year. 06.48 – Take advantage of the chance to get involved with weekly online entrepreneurial seminars. 08.55 – Even if you don’t fit into the 1% of being fundable, all is not lost. 11.30 – In a world where networking and knowing the right people is so vital, getting involved in a large, evolving community can only be a good thing. 13.33 – Every year it seems that more businesses are being created to help ease the logistics of starting your own business. 16.28 – For more information about One Million by One Million and to access all of their free services, head to www.1Mby1M.com |
Mon, 12 January 2015
In a world where everyone is trying to increase and improve their online presence, some insider know-how and a platform that does the hard work for you seems pretty appealing. Today’s Speaking of Wealth Show sees Jason Hartman speak to Demian Farnworth, Chief Writer of Copyblogger Media about web hosting, creating the best podcast possible and securing a keen, passionate audience.
Key Takeaways 02.11 – In such a full stage, how do you make sure people hear you? 05.06 – The answers you’ll get are only as good as the questions you can ask. 10.00 – Challenge what people think and everyone will come away with a wider, fuller knowledge. 11.30 – Rainmaker is a platform designed for those who want to expand their media presence – hassle-free. 18.49 – Getting a strong following takes time. Stick at it and figure out what works for you. 22.40 – Find a way to monetize any fame you’ve got and it’ll be worth the effort. 24.58 – Infographics – only worth doing when you’ve got money to invest in the right designer. 31.36 – Make your asset pillars work by showing how versatile they can be through different media. 33.35 – For more information, head to www.Copyblogger.com, or Demian’s personal website, www.TheCopyBot.com
Mentioned in this episode www.Dribble.com www.DeepDyve.com
Direct download: SOW_181_Demian_Farnworth20-20Rainmaker_website_26_Copyblogger_Media.mp3
Category:Podcast -- posted at: 5:53pm EDT |
Wed, 31 December 2014
Today’s guest is Jane Sotkin of Property Place, who provides her wisdom and insight into the tricky topic of emotions. She brings up the interesting idea that emotions are habits formed in childhood, but which if not kept in check, can seriously affect the way your brain works as an adult.
Key Takeaways 02.52 – Joan Sotkin describes how her background led her to her current field of work. 05.50 – Such fundamental things as birth-order and number of siblings can have a huge impact on your psychology as an adult. 10.30 – It doesn’t matter how you process these emotions, but it is vital that you find a way that works for you. 17.10 – We think our lives are set in stone but they’re not. They’re always flexible and changeable. 22.30 – A big part of success is about sticking to what you believe and paying little attention to how others judge you. 27.26 – Find out more about Joan Sotkin and get access to some great resources at www.ProsperityPlace.com
Mentioned in this episode Build Your Money Muscles by Joan Sotkin www.ProsperityPlace.com |