Marketing strategies are always evolving to keep pace with customer desires and attention spans. People are inundated with marketing information today through emails, internet ads, events, etc, and it has become so important to stand out from the crowd. Jason Hartman is joined by long-time marketing expert and author, Bill Glazer to talk about how [...]

Join Jason Hartman for an insightful conversation on creativity with author and Executive Director for Stanford Technology Ventures Program, Tina Seelig. Tina points out that many people incorrectly believe they lack creativity and that it cannot be learned. She views this as a huge problem in that it is a matter of attitude. “If you [...]

Jason Hartman is joined on this episode by podcaster Stephen Eley. Starting back in the early days of podcasts, Steve’s interest in reading books aloud helped him decide to put together his first podcast venture, Escape Pod, begun in 2005 and which is now a very popular science fiction podcast magazine. The show provides audio [...]

Ethos:  the distinguishing character, sentiment, moral nature, or guiding beliefs of a person, group or institution (Merriam-Webster Dictionary). In today’s world of corruption and greed, it has become of the utmost importance for businesses to create trust and make a positive impact on consumers. More and more people are taking an interest in products and [...]

Jason Hartman and Kevin Donahue get together on this episode to talk about the various business models that speakers, consultants, authors, etc, use to market to consumers. Kevin says it’s all about the list, and people come up with all sorts of strategies and tactics to build their list. More and more infopreneurs and entrepreneurs [...]

Jason Hartman is joined by internet marketing expert, Joe Player to talk about live streaming and broadcasting with the web. Live streaming media, or webcasting, is becoming more and more popular. It has many uses, including marketing or reviewing products, seminars, training, concerts, etc. The Japan tsunami was streamed live as it happened, bringing an [...]

Jason Hartman is joined by Marc Ostrofsky, bestselling author of Get Rich Click!, to talk about making money on the internet with the right knowledge and timing. Marc says domain names and websites are real estate, comparable to buying a piece of land and building on it. He explains how to find good names, how [...]