Fri, 27 December 2019
Today's Flash Back Friday comes from Episode 196, originally published in April 2015.
Zach Swinehart, founder of Online in a Day, joins Jason Hartman on the Speaking of Wealth Show. Zach talks about how Online in a Day came about, the process of what it does for their clients, what kind of themes Zack uses for sites, and his advice on how to understand better and more about user experience on people's websites on today's episode.
1:29 – Zach talks about how Online in a Day happened.
3:54 – Zach explains what the typical work schedule for the day looks like.
7:37 – Zach explains the development process of the designs that he does and what a child theme is.
9:03 – Zach talks about which web themes he would use depending on what type of site it is.
11:09 – Zach explains more about what he exactly does for clients.
12:18 – Zach shares some of his best tips on user experience.
16:09 – Zach advice is to learn how people use your site and also testing it.
18:35 – Zack gives a tip about properly analyzing your user visits.
21:28 – The pricing of Zach's services depends on which package you want.
Mentioned in this episode:
Direct download: SW_466_FBF_Zach_Swinehart.mp3
Category:general -- posted at: 3:23pm EDT
Fri, 20 December 2019
Today's Flash Back Friday comes from Episode 172, originally published in November 2014.
Jason gives a warm welcome to Justin Gilchrist, who is an author and an expert in buying online businesses. He and two others co-founded Centurica, which helps people with online business assessment and does the necessarily due diligence and verification to make sure an online company is worth purchasing. Today, Justin provides some great tips for anybody looking to purchase an online business.
6:00 – A good online business should be at least 3 years old before a customer should purchase it.
8:30 – Part of Centurica's due diligence package is to verify how an online business receives their customers.
12:00 – Depending on your technical expertise, Justin would recommend different types of online businesses that would be a good fit for you.
15:40 – Far too often do businesses over report their revenue or doing crazy accounting schemes to make a business appear more valuable than it really is.
20:40 – It's important to gather all the necessary information and make sure the website doesn't look 'too good to be true'.
22:00 – Justin gives out a very technical example as to why one of the seller's websites didn't meet requirements.
23:50 – Remember to always use leverage when buying a website. This can help decrease your costs and make it easier for you to pay off over time.
Direct download: SW_465_Justin_Gilchrist.mp3
Category:general -- posted at: 4:46pm EDT
Fri, 13 December 2019
Today's Flash Back Friday comes from Episode 119, originally published in November 2013.
"The Prudent Marketer," Steve Mills is the founder of the LinkedIn Academy. He joins the show to discuss his "Marketing without Money Formula" and gives some tips for more effective location marketing. Mills believes in creating targeted, local content, so he shares some secrets to automating such services.
Mills is also one of the foremost experts on LinkedIn. He shares how publishers can use LinkedIn to effectively market.
Direct download: SW_464_FBF_Steve_Mills.mp3
Category:general -- posted at: 12:00pm EDT
Wed, 11 December 2019
Jason Hartman talks with George "Monk" Foreman III, son of boxing legend George Foreman II and founder of EverybodyFights gym, about the sport of boxing and how you can market your business in a way that helps you grow the right way. Monk also tells Jason about some ways his gyms are helping people who can't make it to the gym, as well as some stories from his life growing up with a boxing legend as a father.
[1:53] Why George left boxing to be a fitness entrepreneur and 3 things that differentiate his product
[6:03] How George goes around marketing to fill his gyms
[9:22] Why audio classes are a thing at Everybody Fights
[9:55] Growing up in the Foreman house
Direct download: SW_463_George_ForemanIII.mp3
Category:general -- posted at: 3:59pm EDT
Fri, 6 December 2019
Today's Flash Back Friday comes from Episode 32, originally published in January 2011.
Jason Hartman talks with Darren LaCroix, the World Champion of Public Speaking, who out-spoke 25,000 contestants from 14 countries to win that title. That was just a benchmark. Since that victory, Darren has traveled the world demystifying the process of creating a powerful speech. He has roused audiences in faraway places like Saudi Arabia, China, Malaysia, and Taiwan with his inspirational journey from first-rate chump to first-class champ, proving anything is possible if you are willing to work for it.
Darren may have been “born without a funny bone in his body,” but he possessed the desire to learn and the willingness to fail necessary to achieve his dream. The self-proclaimed “student of comedy” is living proof that humor is a skill that can be learned. As a keynote speaker since 1994, he brings his incredible story to conferences around the world. He is consistently the top rated speaker at conferences.
He changes the way people think about challenges, humor, and presentations… forever. His clients include IBM, Fidelity investments, and numerous associations too long to list! He is known as the person who helps speakers launch their careers in professional speaking. His trademarked program Get Paid to Speak by Next Week.
Now, Darren is in high demand as a speaking coach. The new standard for advanced presentation skills was created when he co-created How Professional Presenters Can Own the Stage. There is no other program on the market that even comes close to this transformational program. Viewers witness exactly how coaches can create lasting significant improvement in just two days.
His successful book, Laugh & Get Rich: How to Profit from Humor in Any Business (6th printing), contains interviews with corporate executives who share his philosophy. Now translated into three languages, it is a mainstay on business bookshelves. As co-founder of The Humor Institute and a co-creator of The Humor Boot Camp®, Darren directs seminars that help presenters wisely use the power of humor to “lighten up” their presentations. He is also an award-winning producer of the film Healing, Hope, and Humor.
Direct download: SW_462_FBF_Darren_LaCroix.mp3
Category:general -- posted at: 3:52pm EDT