Fri, 26 October 2018
Today's Flash Back Friday comes from Episode 132, originally published in January 2014.
Paul Tobey is a digital marketing, data mining, SEO and social media expert. He's the CEO of Training Business Pros, which coaches executives in public speaking and consultation marketing. He's also a renowned jazz pianist, producer, arranger, composer, and director.
Tobey discusses his key hypnotic marketing concepts that will increase online conversions. He explains how people can leverage the Internet and social media to grow their reputations.
Tobey believes everyone should follow his basic rules of marketing, whether marketing a business or oneself. He shares some advanced Internet marketing techniques.
Direct download: SW_373_FBF_Paul_Tobey.mp3
Category:general -- posted at: 4:52pm EDT
Fri, 19 October 2018
Today's Flash Back Friday comes from Episode 133, originally published in February 2014.
Julia Herz is Publisher of CraftBeer.com and the Craft Beer Program Director at the Brewers Association. She joins the show to discuss an array of topics dealing with beer.
The fourth quarter been the biggest annual sales period for the craft beer market over the last five years, largely because of the holidays. Herz explains the correlation.
Herz also discusses some of the best "hometown" beers available, how people can go about getting access to these beers, and pairing tips to make the beers taste delicious. She thinks people should switch to craft beer ASAP!
Direct download: SW_372_FBF_Julia_Herz.mp3
Category:general -- posted at: 4:15pm EDT
Fri, 12 October 2018
Today's Flash Back Friday comes from Episode 112, originally published in November 2013.
Jason Drohn is an American marketing expert, author, entrepreneur, and ex-truck driver for Pepsi Bottling Group in Erie, Pennsylvania. His is a genuine story of overcoming adversity. Alongside his wife Chelsey, he has gone from living too broke to buy spaghetti noodles to leaving his truck driving job in 2006 because of the successful business he built with the power of digital marketing.
Even while studying at Mercyhurst College, Jason recognized he had a talent for communication that resonated and motivated, and he has used those gifts to build an amazingly successful marketing company and assist major companies explode their bottom line profits.
Literally thousands of people have benefited from Jason's digital training and coaching programs such as MoneySites.com and Leveling Up Marketing to name a few. He has consulted privately with both major companies and home-based business owners all over the world. Jason's business strategies for marketing on the internet are state of the art and have become one of the highest standards of quality.
Direct download: SW_371_FBF_Jason_Drohn.mp3
Category:general -- posted at: 3:50pm EDT
Fri, 5 October 2018
Today's Flash Back Friday comes from Episode 166, originally published in September 2014.
Izabela Russell is the Managing Director at Music Radio Creative. She joins the show to give insight into the field of audio branding and the effects high quality audio has on a podcast. Izabela Russell is an entrepreneur - Managing Director of Music Radio Creative - an audio production company that works with DJs, podcasters, radio stations and businesses on their audio image.
Izabela's personal and professional passion is the audio branding - through Music Radio Creative she gets to work with podcasters, individuals and businesses in creating their own unique sound and encompassing it within their marketing strategies.
Find out more about Izabela Russell at www.IzabelaRussell.com.
Visit Music Radio Creative at www.MusicRadioCreative.com.
Direct download: SW_271_FBF_Isabela_Russell.mp3
Category:general -- posted at: 10:47am EDT