Tue, 30 June 2015
Jim Palmer is the founder of the Dream Biz Academy and Dream Business Coaching and Mastermind Program. He is a coach, speaker, and business-building expert. Jim recently wrote the book DECIDE:The Ultimate Success Trigger and talks to Jason on some of the key things you can learn in the book. On the episode, Jim talks on the importance of delegating your work, cleaning out your headtrash, and pushing through criticism.
Key Takeaways: [2:20] Highly successful entrepreneurs make a decision and move forward with it. [5:11] If you wait too long and stay in 'squishyville', you will miss the opportunity. [7:55] How did Jim clear his headtrash? [12:15] Everybody has headtrash. [18:20] People will always criticize you. Brush it off and keep moving forward. [20:55] When is it a good time to get help? [22:45] Start small, hire a virtual assistant for ten hours a week.
Mentioned In This Episode:
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Tue, 23 June 2015
Steve Siebold is a public speaker and mental toughness coach. Steve is the author of How Rich People Think, a book that compares the thoughts, habits, and philosophies of the middle class and the upper class when it comes to wealth. Steve has spent nearly three decades interviewing millionaires around the world and shares some of his valuable insight to Jason on the show. He also talks on the subject of how you can be a better public speaker and to build mental toughness.
Key Takeaways: [1:20] How do rich people think? [4:.00] It's only been about three decades where we've had an abundance of stuff. Before then, resources were scarce. [5:40] Anybody can adopt a rich mindset. It's not rocket science. [6:30] How can people be better public speakers? [9:35] Nobody is perfect and experienced speakers make mistakes all the time. [13:05] You're really doing two types of speeches in one. [14:50] Self-effacing humor is a great way to connect with the audience. [17:30] Steve and Jason talk about good public speakers in politics. [21:20] Please visit SpeechWorkshop.com if you're interested in attending a Bill Gove workshop.
Mentioned In This Episode:
Direct download: SoW_211_Steve_Siebold_Speaking_Skills2C_Mental_Toughness_26_How_Rich_People_Think.mp3
Category:general -- posted at: 4:34pm EDT |
Sat, 20 June 2015
The Real Brian is the founder of Profitcast and Arrow Squad. Brian has a strong passion for podcasting and talks to Jason on the subject of growing your audience. He shares useful tips on how to build a loyal following, Twitter strategies you can use to grow your audience, and the different ways you can monetize your podcast.
Key Takeaways: [1:30] Why the name 'The Real Brian'? [4:00] Brian and Daniel J. Lewis did a special episode about the subject of monetization. You can find it at http://www.profitcastuniverse.com/31. [7:10] Rob Cesternino makes $6,100 in Patreon donations. [11:45] You can monetize your podcast by reselling products. [15:05] Podcasters have also done well with premium content as a way to generate income. [20:50] If you have a loyal following of only 1,000 people, you can still make quite a bit of money. [27:30] Brian talks about Twitter strategies to increase your following. [31:05] Develop a clear idea of what you want to do with your podcast before you market yourself. [34:50] Final thoughts? Podcast on your passion. That's huge.
Mentioned In This Episode: http://www.profitcastuniverse.com/ http://www.profitcastuniverse.com/31 http://www.keithandthegirl.com/
Direct download: SoW_210_The_Real_Brian_Podcasting_26_Profitcasting.mp3
Category:general -- posted at: 2:01pm EDT |
Wed, 17 June 2015
Kimanzi Constable has an amazing story to share with the audience. He is a writer for The Huffington Post, Entrepreneur Magazine, and much more. He is also the author of two books, Are you Living or Existing? And Tales of the Everyday Working Man and Woman. On the show, he shares his story with Jason on how he switched from being a bread delivery truck driver to an author, speaker, and consultant. He shares key tips on how to increase your following and live the life you've always wanted.
Key Takeaways: [1:55] Kimanzi shares his story and background. [5:25] In Kimanzi's book, he shares stories of the everyday working man and woman. [6:58] Kimanzi read Amanda Hocking's success story in a USA Today magazine and was instantly inspired to become an author himself. [11:40] Kimanzi found great success in guest blogging and appearing in podcast interviews to expand his audience. [14:10] How did Kimanzi get all these guest post/podcast interview opportunities? [17:05] Don't get discouraged. Kimanzi was able to push through hardship because he had goals. [19:40] It's possible to live your dream. [21:05] Final business tips? Try to target larger websites to guest post on. [24:45] Kimanzi now consults companies how to improve their online presence.
Mentioned In This Episode:
Direct download: SoW_209_Kimanzi_Constable_From_Bread_Delivery_to_Aurthor.mp3
Category:general -- posted at: 3:57pm EDT |
Fri, 12 June 2015
Omar Zenhom is the host of The $100 MBA podcast, which won the iTunes award for The Best of iTunes 2014. He and his business partner, Nicole Baldinu, create quick ten minute daily podcasts. Omar talks about his background in education, how to successfully generate buzz for your new podcast, and much more on today's show.
Key Takeaways: [2:15] The $100 MBA wasn't Omar's first podcast. [4:00] Omar's podcast balances quality between content and production really well. How does he do it? [6:45] Use your strengths to help people. [10:35] Omar was accepted into Wharton business school, but he left after a semester later. [13:20] Universities often have nothing to do with teaching or learning. [17:30] Both Omar and Jason hate listening to banter on podcasts. They want to hear the information quickly. [20:35] Omar talks about how he generated buzz for his podcast before it launched. [26:35] What's Omar's work flow? [29:50] Who listens to Omar's podcast? [34:50] Final tip? Define your own success.
Mentioned In This Episode:
Direct download: SoW_208_Omar_Zenhom_The_24100_MBA_26_Business_Republic.mp3.mp3
Category:general -- posted at: 2:26pm EDT |
Tue, 9 June 2015
James Karl Butler is a serial entrepreneur who has built four companies from the startup phase into a million dollar business. He is the author of seven books and talks about his most recent book, The System is the Secret. He tells Jason why it's important to have a good system in place and how strong systems are the key to business growth in any industry you are in.
Key Takeaways: [2:05] Good systems are the key to growing your business rapidly. [3:40] James talks about the various moving parts needed for a successful business. [4:50] How do you develop a good lead generating system? [15:05] You need some kind of lead magnet that will attract your potential customer to your website. [18:35] How do you find good talent for your company? What's the hiring process? [23:30] Ask your potential employee lots of questions about your business to see who they are as people and also see where you're business is lacking. [25:00] Crave out 90 minute blocks once a week to work on these very important systems.
Mentioned In This Episode: The E-Myth by Michael Gerber Influence by Robert Cialdini
Direct download: SoW_207_James_Karl_Butler_The_System_is_the_Secret.mp3
Category:general -- posted at: 8:55pm EDT |
Mon, 8 June 2015
Lori Cheek has faced the sharks on Shark Tank and tells Jason about her experience. She shares her story from the beginning of the application process to the end when the show was aired. She talks about what her business is about and where it is today after she survived the sharks.
Key Takeaways: [2:30] What is the Shark Tank application process? [5:30] Shark Tank requires you to produce a five minute video of yourself during the application process. [11:25] She couldn't talk about Shark Tank to her friends, family, and even the other contestants on the show. [13:55] Lori talks about what it was like facing the sharks. [18:00] What's Lori's business about? [19:40] Once the sharks heard Lori's numbers, they didn't want to go further. [23:00] Shark Tank doesn't take equity from your business anymore. [24:20] The day after the show aired, Lori received so many visitors on her website.
[26:05] Where is Lori's business today?
Direct download: SoW_206_Lori_Cheek_How_To_Get_On_Shark_Tank_Or_Any_Reality_TV_Show.mp3
Category:general -- posted at: 12:50pm EDT |
Wed, 3 June 2015
Kyle Gray talks on how our audience is constantly being bombarded by content, which is why we need to find creative new ways to grab their attention. He personally recommends using visuals elements like graphs, charts, and infographics to convey your message and get more exposure. He talks on how to create high-quality infographics for free to low-cost and much more on today's show.
Key Takeaways: [1:40] People are looking for a story and don't want to read huge blocks of text. [2:30] How do we do visual content? [9:15] Graphs are actually pretty easy to make. [11:45] If you can afford it, have someone create a custom image for your blog. [13:35] Kyle prefers finding skilled artists on Dibbble. [16:05] Why is Buzzfeed so popular? [20:30] How should we label images or the files from an SEO perspective?
Mentioned In This Episode: Skitch Jing Visme.co Visage.co http://www.maggieappleton.com/ Dribbble http://wpcurve.com/increase-engagement-through-visual-content/ WPCurve.com
@KyleTheGray |
Mon, 1 June 2015
Jon Benson is a marketing guru and has some great tips on how to capture your target audience. He is the creator of the 3X Video Sales Letter Formula and the 3X Sellerator. Jon talks to Jason about the importance of improving your copy writing, having an ideal avatar, why he loves video sales letters, and much more.
Key Takeaways: [2:30] When writing a sales letter or copy, don't be afraid to overuse the word 'you' and break the rules of grammar. [8:55] Write to your audience like you're writing to a family member. [13:40] People love to back people who have strong voices and opinions. [17:50] Niche down on your topic and you will make more money. [21:20] 3X Sellerator is as easy as you can get when generating a video sales letter. [24:00] What is modality marketing? [29:30] Use both a video sales letter and a traditional text-based sales letter to sell your product. [32:10] Jon has some special offers for Jason's audience.
Mentioned In This Episode:
HartmanMedia.com/VSL
Direct download: SoW_204_Jon_Benson_Video_Sales_Letter_26_Copy_Writer.mp3
Category:general -- posted at: 2:59pm EDT |