Speaking Of Wealth
Known as the king of information marketing, Fred Gleeck joins Jason Hartman for a great interview, talking about his experiences in information marketing from over the last 24+ years. Fred weaves together the progression and changes in info marketing, stressing that trust is the one thing that has never changed. Fred teaches on a range [...]
Direct download: sow-64-FredGleeck.mp3
Category:Podcast -- posted at: 8:56am EST

Jason Hartman is joined by head of The Net Results, James Jones, to talk exclusively in this interview about Kindle and how to create direct profits. James defines Kindle Triangulation, which starts with picking the right niche by doing market research. Most books that don’t perform well in the Kindle marketplace are the result of [...]
Direct download: sow-63-JamesJones.mp3
Category:Podcast -- posted at: 9:17am EST

The face of marketing has changed radically over the last decade, and today, techniques may include email blasts, mobile ads, banner ads, SEO, Web 2.0, social media sites, video marketing, affiliate marketing, and more. On this episode, Jason Hartman has invited Robin Robins, developer and author of the Technology Marketing Toolkit System, to offer some [...]
Direct download: sow-62-RobinRobins.mp3
Category:Podcast -- posted at: 9:45am EST

Jason Hartman interviews Chris Lang, author and social media marketing expert, about the pros and cons of Google+. Chris refers to Google+ as the new Google, explaining that Google+ takes things like web search, interactions that can be built to extend applications in Google+ from the Chrome browser, the most used browser in the world. [...]
Direct download: sow-61-ChrisLang.mp3
Category:Podcast -- posted at: 8:10am EST

Jason Hartman talks with personal development expert Mark Thompson about leadership, business success, and personal growth. Share and Enjoy:
Direct download: sow-60-MarkThompson.mp3
Category:Podcast -- posted at: 1:43pm EST

Jason Hartman is joined by Anne Hogan, Community Manager at the Humane Society in Washington, D.C., to discuss the importance of engaging with your community of fans and followers, focusing on Facebook engagement, Twitter and blogger outreach. Anne emphasizes that responding to questions on a company’s Facebook page, on Twitter, and via email shows that [...]
Direct download: sow-59-AnneHogan.mp3
Category:Podcast -- posted at: 9:36am EST

SOW 58 - "Link Building:  The Best Marketing Strategy You’ve Never Heard Of" with Alison Groves

Alison Groves of Raven Internet Marketing Tools joins Jason Hartman on this episode to discuss the marketing strategy of link building, literally a public relations tool to find relevant websites to help drive traffic to a business website, the actual acquisition of back links. Link building is an ethical, organic marketing approach, and Alison explains the process, beginning with good old-fashioned research, organization, and relationship building. Blogging, commenting on blogs, and writing reviews for reputable sites are just a few effective methods of link building. Marketing is turning more and more to building meaningful relationships in a business’s niche. Alison shares information about other tools that her company, Raven Marketing Tools has developed to assist marketers with reaching those niches and proving themselves to be experts in their fields. For more details on the benefits of link building, listen at:  www.SpeakingofWealth.com.

Alison Groves ( @RavenAlison) spent nearly a decade in the music business before coming to the world of internet marketing. As the Product Coordinator for Raven Internet Marketing Tools, she works side by side with Raven's Chief Product Officer to ensure the Raven platform is constantly moving forward. Raven Internet Marketing Tools (http://raventools.com/) is an online platform that helps users quickly research, manage, monitor and report on SEO, social media and other Internet marketing campaigns. Alison is very passionate about using link building as a marketing strategy and encourages people to explore the benefits.

Direct download: sow-58-AlisonGroves.mp3
Category:Podcast -- posted at: 11:34am EST

Jason Hartman is joined by Dino Dogan, founder of Triberr, to talk about the secrets to building communities of customers, clients, audience, etc. for businesses and bloggers. Dino explains how relationships between businesses and consumers have changed through the years, emphasizing the need for businesses to engage with consumers to gain their trust and loyalty. [...]
Direct download: sow-57-DinoDogan.mp3
Category:Podcast -- posted at: 4:05pm EST

Jason Hartman is joined by the Director of Social Media for Moncur Associates, David Murray, to talk about social media content strategies for building a successful business. Dave says that content is “the number one element that will make or break your Social Media execution.”  In this interview, Dave explains the ten most important content [...]
Direct download: sow-56-DaveMurray.mp3
Category:Podcast -- posted at: 8:49am EST

Founder of Speakermatch.com, Bryan Caplovitz joins Jason Hartman to talk about the benefits of using a speakers’ bureau, how to market yourself as a speaker, how to connect with the audience, compensation, and much more. Bryan explains in detail what makes a great speaker, including marketing strategies that work best for speakers and how the [...]
Direct download: sow-55-BryanCaplovitz.mp3
Category:Podcast -- posted at: 4:17pm EST

Jason Hartman is joined by author of The Naked Interview: Hiring Without Regret, David Jensen to talk about the often difficult and uncertain process of hiring employees. David noticed there are two common deficiencies in businesses, marketing and personnel. Focusing on the hiring, David talks about the “Ten Truths” that help businesses take the proper [...]
Direct download: sow-54-DavidJensen.mp3
Category:Podcast -- posted at: 4:59pm EST

With the advancement of Smartphone cameras and streaming video through UStream, YouTube, etc, raw photos and videos are in higher demand and more available. Jason Hartman interviews Rawporter founders, Kevin Davis and Rob Gaige about the wide uses of raw photos and videos and how the Rawporter App works. For details, listen at:  www.SpeakingofWealth.com. Rawporter [...]
Direct download: sow-53-RawPorter.mp3
Category:Podcast -- posted at: 11:20am EST

Video marketing has been around for many years and has evolved into a much simpler and far less expensive approach to reaching a desired customer base. Gone is the need to lug around huge video cameras and cords and cables, and the need to pay high fees for a professional studio. Jason Hartman interviews Perry [...]
Direct download: sow-52-PerryLawrence.mp3
Category:Podcast -- posted at: 3:37pm EST

Jason Hartman is joined by co-founder of Mojo Video Marketing, Ira Rosen to talk about strategic video marketing. Ira talks about the video revolution going on right now and the effect short, personal videos have on clients. He offers creative ideas to reach your targeted market and stay in front of your clients. He also [...]
Direct download: sow-51-IraRosen.mp3
Category:Podcast -- posted at: 7:51am EST

SOW 70 - Personal Integrity with Laurie Gerber

We progress through this life often believing that our experiences define who we are and how we respond to situations. We may believe we are essentially good, but have negative and self-defeating beliefs about ourselves that we perceive as truth based on previous experiences. Jason Hartman interviews life coach, Laurie Gerber of Handel Group, about eliminating these falsehoods through personal integrity to overcome whatever is blocking a person from success. For more details, visit: www.SpeakingofWealth.com. Laurie explains her five steps to personal integrity, using having more money as an example.

  1. Change your mind
  2. Find your role model
  3. Make your plan
  4. Keep promises and keep track
  5. Dare to do business


Laurie also talks about the “chicken” and the “brat” in each of us. We can make every excuse in the book for not pursuing and following through with our dreams. They sound legitimate in our heads, but if we’re honest with ourselves, they are just excuses that prevent us from realizing our goals. The Handel Group Life Coaching teaches many different exercises, beginning with what Laurie calls dream statements and moving into purging all negativity surrounding those statements. Obtaining personal integrity is empowering and she encourages people to use this power to change the world for the better. Laurie Gerber is President of Handel Group Life Coaching (HGLC) and an expert life coach herself. Passionate about personal development, Laurie has been coaching individuals and groups for 15 years. Before enthusiastically joining The Handel Group, Laurie owned and operated Partners with Parents, a tutoring and educational consulting business in New York City. Laurie oversees 16 coaches in their work with clients on improving all areas of life. She considers herself “an angel recruiter” because she is busy looking for other people who share her mission to instill more joy and peace in the world. “When all people are living true to their ideals, then I can rest,” she says. She doesn’t anticipate being able to rest anytime soon.

For the majority of her adult life, Laurie has been teaching and coaching adults and children in a variety of settings including lectures, discussion groups, seminars, classroom teaching, tutoring and one-on-one coaching. Laurie holds a degree in Education and Political Science from Swarthmore College, along with her teaching certification. She leads large groups at Kripalu Center, Esalen Institute, Equinox Fitness, Soho House, the JCC of Manhattan and Natural Health Magazine’s Women’s Wellness Weekends. She regularly blogs for The Daily Love, Huffington Post, Crazy Sexy Wellness, Dr. Frank Lipman, HGLC’s own weekly newsletter and more. Laurie's rigorous yet loving coaching style was recently showcased in MTV's True Life Special "I'm Getting A Second Chance." In April 2012, she launched “Wake Up Your Week,” an on-going subscription to weekly live teleseminars. Laurie feels blessed to spend her days (and most nights) doing work that makes her proud and she is inspired by HGLC clients for having the guts to look at themselves honestly.

Direct download: sow-50-LaurieGerber.mp3
Category:general -- posted at: 1:02pm EST

As the face of business evolves, more small and medium businesses are outsourcing work to remote employees or independent contractors versus maintaining the brick and mortar offices with onsite employees. The advances in technology have made it possible to find employees and contractors around the world. But what kinds of work should be done remotely, [...]
Direct download: sow-49-MarkMurphy.mp3
Category:Podcast -- posted at: 11:10am EST

Marketing strategies are always evolving to keep pace with customer desires and attention spans. People are inundated with marketing information today through emails, internet ads, events, etc, and it has become so important to stand out from the crowd. Jason Hartman is joined by long-time marketing expert and author, Bill Glazer to talk about how [...]
Direct download: sow-48-BillGlazer.mp3
Category:Podcast -- posted at: 1:01pm EST

Join Jason Hartman for an insightful conversation on creativity with author and Executive Director for Stanford Technology Ventures Program, Tina Seelig. Tina points out that many people incorrectly believe they lack creativity and that it cannot be learned. She views this as a huge problem in that it is a matter of attitude. “If you [...]
Direct download: sow-47-TinaSeelig.mp3
Category:Podcast -- posted at: 9:45am EST

Jason Hartman is joined on this episode by podcaster Stephen Eley. Starting back in the early days of podcasts, Steve’s interest in reading books aloud helped him decide to put together his first podcast venture, Escape Pod, begun in 2005 and which is now a very popular science fiction podcast magazine. The show provides audio [...]
Direct download: sow-46-SteveEley.mp3
Category:Podcast -- posted at: 1:39pm EST

Ethos:  the distinguishing character, sentiment, moral nature, or guiding beliefs of a person, group or institution (Merriam-Webster Dictionary). In today’s world of corruption and greed, it has become of the utmost importance for businesses to create trust and make a positive impact on consumers. More and more people are taking an interest in products and [...]
Direct download: sow-45-JasonNiedle.mp3
Category:Podcast -- posted at: 1:47pm EST

Jason Hartman and Kevin Donahue get together on this episode to talk about the various business models that speakers, consultants, authors, etc, use to market to consumers. Kevin says it’s all about the list, and people come up with all sorts of strategies and tactics to build their list. More and more infopreneurs and entrepreneurs [...]
Direct download: sow-44-KevinDonahue.mp3
Category:Podcast -- posted at: 9:11am EST

Jason Hartman is joined by internet marketing expert, Joe Player to talk about live streaming and broadcasting with the web. Live streaming media, or webcasting, is becoming more and more popular. It has many uses, including marketing or reviewing products, seminars, training, concerts, etc. The Japan tsunami was streamed live as it happened, bringing an [...]
Direct download: sow-43-JoePlayer.mp3
Category:Podcast -- posted at: 12:53pm EST

Jason Hartman is joined by Marc Ostrofsky, bestselling author of Get Rich Click!, to talk about making money on the internet with the right knowledge and timing. Marc says domain names and websites are real estate, comparable to buying a piece of land and building on it. He explains how to find good names, how [...]
Direct download: sow-42-MarcOstrofsky.mp3
Category:Podcast -- posted at: 5:09pm EST

Running and growing a business requires a lot of dedication, passion, and often an incredible chunk of one’s life. Many business owners find themselves working 80 or more hours per week, with little to no time to enjoy the benefits of their success. But with a change in mindset and armed with a few good [...]
Direct download: sow-41-ScottFritz.mp3
Category:Podcast -- posted at: 10:37am EST

Life is a journey of discovery and change, and optimism or pessimism profoundly affects how we react to our experiences. Research shows that people are born either more positive or more negative than others, but it also shows that we can mold our brain to these attitudes. Jason Hartman is joined by author, Jon Gordon, [...]
Direct download: sow-40-JonGordon.mp3
Category:Podcast -- posted at: 2:29pm EST

Join Jason Hartman as he interviews Jamie Krakover, co-host and editor of Awakenings, “a podcast to awaken the magic in you.” The podcast discusses the characters of a book series entitled, The Secrets of the Immortal Nicholas Flamel, a young adult book series by Michael Scott, where the cast is infused with historical and mythological [...]
Direct download: sow-39-JamieKrakover.mp3
Category:Podcast -- posted at: 9:57am EST

Jason Hartman interviews podcaster, Adam Graham, host of Old Time Dragnet Show, The Old Time Radio Superman Show, and The Great Detectives of Old Time Radio. Adam resamples the old Dragnet TV shows, which are now public domain, in the old radio show style.  This is a different approach from most of today’s podcasters, with [...]
Direct download: sow-38-AdamGraham.mp3
Category:Podcast -- posted at: 3:32pm EST

On this episode, Jason Hartman interviews host of 10 Drink Minimum Chris Burnett about his podcast experiences. Several years ago, Chris began listening to podcasts, some well done, some not so great, and got the idea that if they could do it, so could he. He talked two of his friends into co-hosting the podcast [...]
Direct download: sow-37-ChrisBurnett.mp3
Category:Podcast -- posted at: 6:00pm EST

Joining Jason Hartman from Barrington, England, is Dr. Chris Smith, creator of the popular podcast, “The Naked Scientists.” Dr. Smith shares the fascinating tale of how he and his colleagues began their radio show in 2000, which then led to creating one of the world’s first podcasts. For details, listen at:  ww.SpeakingofWealth.com. They were one [...]
Direct download: sow-36-ChrisSmith.mp3
Category:Podcast -- posted at: 9:57am EST

Shawn Andrich, host of Gamers with Jobs Podcast, began podcasting before iTunes existed, when podcasts were only MP3s available on websites. Jason Hartman and Shawn walk through the changes in podcasting and talk about the current format of the show. Listen at:  www.SpeakingofWealth.com. They discuss the conversation of the show, which has four hosts and [...]
Direct download: sow-35-ShawnAndrich.mp3
Category:Podcast -- posted at: 5:12pm EST

Join Jason Hartman for an interview with podcaster, Jeffrey Willerth, executive producer of Slice of SciFi. Jeffrey is a television producer by trade and worked on the sci-fi show, “Babylon 5” during which he helped produce content for the Web. His experiences led to the creation of Slice of SciFi video and audio podcast, which [...]
Direct download: sow-34-JeffreyWillerth.mp3
Category:Podcast -- posted at: 9:59am EST

For those new to podcasting, terms like RSS Feed, media hosting, and platforms can be a foreign language. Jason Hartman interviews long-time podcaster, Rob Walsh, Vice President of Podcaster Relations for Wizzard Media/Libsyn, about his career in podcasting. Listen to this super informative interview at:  www.SpeakingofWealth.com. Rob talks about starting his first podcast, Podcast411, in [...]
Direct download: sow-33-RobWalch.mp3
Category:Podcast -- posted at: 7:35pm EST

Further exploring why and how people podcast, Jason Hartman interviews philosopher Mark Linsenmayer about the origins of The Partially Examined Life, a free philosophy podcast hosted by Mark and two of his philosophical counterparts. Listen at:  www.SpeakingofWealth.com. Mark earned his degree in philosophy, but made a life choice to go into marketing and research communications [...]
Direct download: sow-32-MarkLinsenmayer.mp3
Category:Podcast -- posted at: 10:29am EST

Jason Hartman is joined by host and quiz master of Good Job, Brain!, Karen Chu. Karen founded a trivia podcast as a hobby, joined by her pub trivia team, because they just love sharing trivia with others. Karen relates how important being passionate about your genre and your topics is to successful podcasting. She feels [...]
Direct download: sow-31-KarenChu.mp3
Category:Podcast -- posted at: 4:59pm EST

Join Jason Hartman and co-founder and director of Neuro Leadership Institute, Dr. David Rock, as they explore conceptual issues of the brain as it pertains to work, such as focus, managing distractions, why our brains feel taxed, and how to maximize mental resources.

Dr. Rock explains how being able to get a mental picture makes it easier to process and hold information, but when you can’t come up with a mental picture, you’re more likely to lose your train of thought or have more difficulty retaining connections, causing the brain more stress. 

Dr. Rock also discusses optimal times for scheduling work, meetings, and undisturbed workspace. He stresses that creative work needs a lot of space in the brain, as well as a lot of quiet. “Creative work first, urgent/important second, and everything else after,” says Dr. Rock.

Dr. Rock also shares the many types of quirks of the brain, such as a blue room with high ceilings increases creativity, or changing rooms actually makes it difficult to access memories formed in the previous room. His suggestion is that people need to create their own workspace. Additionally, he talks about the unconscious and conscious brain and how breakthrough moments tend to happen when trying to solve a difficult problem. 

The quiet brain is most important for solving problems. Dr. Rock delves into the five domains that the brain is always tracking. It is very important that we don’t get a “threat” response in any of these domains because they activate the brain’s pain network, leading to defensiveness.

David is the founder and CEO of Results Coaching Systems (RCS), which has operations in 15 countries across the globe. In his capacity as CEO, David works with Fortune 500 clients specializing in embedding internal coaching capacity within organizations to develop leaders, retain talent, improve performance, and change culture. David Rock is one of the thought leaders in the global coaching profession.

Direct download: sow-30-DavidRock.mp3
Category:Podcast -- posted at: 7:53am EST

Jason Hartman interviews Professor Corey Olsen, President of Mythgard Institute, about how podcasting has allowed him to reach a wider audience than lectures or articles would reach. Prof. Olsen took the podcast route to appeal to his own lecture style involving his voice, and he says it has been a lot of fun being able to reach out to people.

Through the podcast experience, Prof. Olsen found there were hundreds of thousands of people out there that are interested in the academic conversation. Jason asks Prof. Olsen about his experiences with software and delivery of the podcast, which is found on iTunes ranked in the Top Ten. 

Professor Olsen also began recording class lectures and hosting recorded study groups, as well as producing segments on various works of literature. He said his content has been driven primarily by listener feedback, and as his podcast has grown, he has been able to establish long-term relationships, which has opened the door for an audience excited about taking classes and looking forward to Professor Olsen’s new book.  He says it’s all about being genuine about something you love.

In his teaching website, “The Tolkien Professor”, Professor Olsen brings his scholarship on Tolkien to the public, seeking to engage a wide and diverse audience in serious intellectual and literary conversation. His website features a series of detailed lectures on The Hobbit, and recordings of the weekly meetings of the Silmarillion Seminar, which has been working its way through The Silmarillion chapter by chapter, as well as more informal Q&A sessions with listeners. He is currently writing a book titled Exploring The Hobbit, which will be published by Houghton Mifflin in September 2012.

Corey Olsen teaches in the English Department  at Washington College in Chestertown, Maryland, where he began teaching in the Fall of 2004. His undergraduate and graduate teaching subjects include J.R.R. Tolkien, Arthurian literature, Chaucer, and Sir Thomas Malory. He got his BA in English and Astrophysics from Williams College in Massachusetts and his PhD in medieval literature from Columbia University. At Washington College, Professor Olsen has served as the Faculty Coordinator of Academic Integrity, the Faculty Advisor for Sigma Tau Delta, the English honor society, and Master of the Revels at Washington College’s hotly contested annual Wheelbarrow Jousting Tournament.

Direct download: sow-29-CoryOlsen.mp3
Category:Podcast -- posted at: 5:15pm EST

In this first episode of our series on podcasting, Jason Hartman hears founder of Palladium Education, Inc, Alex Haddox’s story of how he began podcasting to enhance his business. One of Alex’s favorite things to do was radio shows and was in public relations for many years. He began marketing his seminars through podcasts and building his brand. Alex currently has over 200 podcasts.

He explains how he tracked downloads, noting that it takes a while to build up a listening audience. He learned how to engage the audience and to fulfill their desire for more episodes. He came up with the idea of doing a Quick Tip every other episode. As he posted these podcasts, his listening audience increased six-fold. He encourages consistency and diligence, explaining that having a passion for it, for the content, is very important for success.

Alex calls podcasting a “long game.” He has his own equipment, does his own editing and uploading, and has low overhead costs. By joining a podcasting network, Alex’s audience doubled. He explains the benefits of the podcast network, i.e. the support and rapport that is built, leading to a close knit group of podcasters. All in all, Alex has experienced great success with his podcasts, having never spent money on advertising for his show, and managing the process himself.

Alex Haddox’s diverse background led him to founding Palladium Education, Inc., Workplace Violence Prevention and Crisis Intervention Training. Mr. Haddox spent nearly a decade working for Amgen, Inc., one of the world’s largest multinational biotech firms, as a Senior Business Analyst and Senior eLearning Analyst. Among his many projects, he designed instructor-led and e-learning training modules for the Global Regulatory Affairs and Safety Education and Development department. Mr. Haddox was also the Product Manager and co-founder of the Symantec AntiVirus Research Center (SARC).

He was considered one of the world’s leading computer virus experts, traveled worldwide on speaking engagements, and appeared on national television programs including Good Morning America, CNBC, the Discovery Channel and Fox News Network. He has been quoted in innumerable print publications from The New York Times to USA Today and was on the Advisory Board to the industry’s leading publication, “Virus Bulletin.”

Mr. Haddox is a skilled martial artist and self-defense instructor. He has nearly two decades of combined traditional martial arts training in multiple styles including American Kenpo, Hapkido and Gracie Jiu-Jitsu. Mr. Haddox also holds firearms instructor credentials from the National Rifle Association.

Direct download: sow-28-AlexHaddox.mp3
Category:Podcast -- posted at: 9:58am EST

Social media has taken the world by storm, becoming the most used medium for advertising, information sharing, and business development, with many platforms through which to reach and network with customers around the world. Jason Hartman interviews Deirdre Breakenridge on the changes in public relations, how to find the people you’re trying to attract, how to monitor your community of consumers, and listening and meeting the needs of your clients by providing more meaningful information.

Some of the most popular platforms today are Facebook, YouTube, Twitter, and Vimeo. Deirdre explains how to “listen” on the various platforms, including searching Google and Yahoo, describing different powerful software platforms that can provide this tool for bigger brands. She also discusses effective public relations monitoring for speakers and publishers, including being part of community chats, blogs, and forums in social media communities, such as Twitter. She encourages people to be and act like the thought leader, but to also be available to answer questions or speak or coach. Deirdre stresses who you are online is really who you need to be all the way around. Your online presentation should match who you are in real life. “Be your brand,” says Deirdre.

Jason and Deirdre touch on the subject of news releases, the changes beyond traditional outlets, including the ability to hyperlink resources and embed YouTube videos in your material. Deirdre refers to this function as PR 2.0, a more customized story that can be shared in communities. In the new age of social media and public relations platforms, there are many more options available to reach customers/consumers.

As these outlets evolve, several are becoming much more cost effective. Deirdre K. Breakenridge is Chief Executive Officer at Pure Performance Communications. A veteran in PR and marketing, Deirdre has counseled senior level executives at companies including Empire Today, Hershey’s, JVC, Kraft, the Public Relations Society of America (PRSA) and the World Bank. Deirdre is the author of four Financial Times books. Her book, “Putting the Public Back in Public Relations,” published in March 2009, is available in major bookstores and online. She has also authored: “PR 2.0, New Media, New Tools, New Audiences,” “The New PR Toolkit” and “Cyberbranding: Brand Building in the Digital Economy.”

Her fifth and most recent book, “Social Media and Public Relations: Eight New Practices for the PR Professional,” will be published by FT Press, a Pearson company in February 2012.

Direct download: sow--27-DeirdreBreakenridge.mp3
Category:Podcast -- posted at: 12:24pm EST

On this episode of Speaking of Wealth, Jason Hartman invites Amish Shah to share his story of his outstanding success as an internet entrepreneur. Amish talks about how his vision and attitude changed throughout his journey until everything became aligned to lead to many successful endeavors. One lesson Amish learned was to not be too attached to the money, but more to the creation and how it’s going to make one feel. Belief and passion are the real catalysts to innovative entrepreneurialship, while focusing on the revenue of the business tends to bring one down. Amish is really into personal development and is passionate about helping others learn the secrets to personal achievement and enlightenment. He believes that with success, you should also give back.

Amish also talks about the limiting beliefs many entrepreneurs, many people, tend to have, and how it is possible to combine fun and passion while making money. Although Amish Shah is an expert in many areas, he is best described as a savvy new-age internet entrepreneur. Amish is a visionary and a futurist with many of his ideas and concepts being larger than life. Amish is best known for developing automated tools and software as well as his impressive traffic strategies. He is also very popular from his popular “Magic Bullet” courses and seminars as well as his record-setting 6-figure daily affiliate marketing earnings that changed the face of affiliate marketing forever and created a buzz no one will soon forget. Do you remember all that buzz about the “$100k Man”? That was him!

Amish successfully dominated the affiliate marketing scene through his company, DigiSpace, and moved on to develop the Magic Bullet System that taught clients how to build successful affiliate marketing businesses. DigiSpace was named the 60th fastest-growing advertising and marketing company in the United States, as well as the 10th fastest-growing in San Diego, CA by INC Magazine. Amish is a very sought after consultant to high-end clients and businesses looking to expand or increase the results of their internet-based marketing and advertising strategies, as well as build their business and increase their bottom lines.

Direct download: sow-26-AmishShah.mp3
Category:Podcast -- posted at: 8:54am EST

Social media is truly today’s wave of marketing and it doesn’t have to require a multi-million dollar marketing budget to really create a name for yourself. Jason Hartman talks with Sinan Kanatsiz, Chairman and CEO of KComm and Chairman and Founder of The Internet Marketing Association. Sinan shares his expertise in making social media marketing a success without going broke.

Building a brand for yourself starts with understanding Google Analytics and social media, and creating a robust website with strong content. Sinan also recommends a content management system and a strong e-newsletter to create a strong social media presence. E-newsletters and e-zines are quickly replacing paper newsletters and magazines. In today’s marketing world, a good newsletter is paramount to your brand. It should be personalized and contain educational material promoting the industry you work in, without a big sales pitch for your own business. Consumers respond to stimulation, so the newsletters should be well illustrated and laid out, and with all of the new gadgets available today for reading, such as e-Readers and smart phones, it should also be created with portability in mind.

Sinan also shares with listeners how to market their brand through other brands without using pay-per-click. He discusses the basics of loosely defined partnerships, advises giving away for free some of what you do in your business, and using organic search engines for SEO. Sinan Kanatsiz is the Chairman and CEO of KComm, a marketing communications firm specializing in Public Relations, Public Affairs, Internet Marketing, Events and Strategic Relationships, founded in a sewing room in Sinan’s parents’ house in 1995. It has grown to be a large business, with a client roster that encompasses large and small, local and global clients.

Sinan is also the Chairman and Founder of The Internet Marketing Association (IMA), a professional organization that currently boasts over 515,000 members in various fields, including sales, marketing, business ownership, programming and creative development. Sinan started IMA with four key values as a foundation for success in today’s highly competitive business environment: integrity, communication, professionalism and education.

Direct download: sow-25-Sinan.mp3
Category:Podcast -- posted at: 9:22am EST

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